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Science Communication

Key Documents

Scientific information is crucial for a variety of stakeholders, but communicating science poses a challenge for all.

Reports

Displaying 1-6 of 6 key documents

Linking international agricultural research knowledge with action for sustainable poverty alleviation: What works?

Source: CID-ILRI | July 2008

This report, published by the Center for International Development at Harvard University and the International Livestock Research Institute in Kenya, asks which institutions and approaches are most effective in using scientific knowledge to inform development strategies.

The authors evaluate five agricultural projects in Africa and Asia and suggest that the best strategies for closing the gaps between knowledge and action include: 'boundary-spanning' efforts such as creating partnerships to improve dialogue between researchers and local communities; 'use-driven' research directed at solving particular problems for particular groups of people; engaging stakeholders from the outset of a project; providing incentives for risk-taking; and improving project management and communication skills.

Towards a better map: science, the public and the media

Source: UK Economic and Social Sciences Research Council

This is a thorough and in-depth analysis of the link between media coverage of science stories and the public understanding of science. The 56-page document was prepared for the UK Economic and Social Sciences Research Council by British media experts Ian Hargreaves and Justin Lewis, with the support of PhD student Tammy Spears.

The study, published in 2002, was based on data collected from a seven-month media analysis of over 2,000 science stories from radio, television and the press, and two nationwide surveys. It focuses on climate change, the MMR vaccine and cloning/genetic research.

Key findings include:

  • there is a clear link between media coverage and the way people understand science
  • only the broad patterns of coverage (whether a story or one side of a controversy receives more or less media attention than another) inform opinions;
  • the presence of more scientists in the media does not appear to increase public understanding of science issues; and
  • a clear and consistent narrative behind an issue helps generate public engagement.

This study continues the work that Hargreaves began in his 2000 report Who's Misunderstanding Whom? in which he discusses the idea of 'dialogue' with the public regarding science, and the possibility of enforcing a code of practice for science journalists.

A report on science and technology coverage in the South African print media

Source: South African Agency for Science and Technology Advancement | 2002

The South African press has often been criticised for its lack of science and technology coverage. This is the report of a study which aimed to determine how and to what degree science and technology were reported in a representative sample of the South African press.

 

The study surveyed the amount of science coverage in 15 South African publications over three months in 2002. Around 1000 science and technology articles were sampled and studied for profiles of the science reporters, tone of reporting, use of visuals, prominence of coverage and of controversies, and the nature of the reported science.

There were a number of key findings:

  • under 2 per cent of the editorial content studied was dedicated to science and technology;
  • a large number of science articles came from foreign sources, including foreign publications and wire services;
  • on average, each of the 15 publications had two science correspondents, although this varied greatly according to the type of publication, and none of the regional publications had dedicated science reporters;
  • overall, the tone of reporting was positive, with 42 per cent of the articles appearing to promote the benefits of science;
  • contrary to expectations, the majority of science articles did not deal with controversy;
  • together, biomedicine, astronomy, HIV/AIDS and technology constituted the majority of coverage (although Mark Shuttleworth's visit to the International Space Station during the sampling period no doubt boosted astronomy ratings).

The report concludes with a recommendation to repeat the study at regular intervals and over longer periods.

E-journals: Developing Country Access Survey

Source: International Network for the Availability of Scientific Publications | 2003

This survey, conducted by the International Network for the Availability of Scientific Publications, gives an overview of the activities and views of publishers regarding access to their information within the developing world either free or at reduced cost.

 

The results of a short questionnaire, which was distributed widely on ListServs and email lists, highlight a number of small publisher-specific programmes already in place, mostly associated with learned societies and society membership. Countries eligible to join the initiatives are listed.

 

The survey also underlines the complexity of the publishing environment, where involvement in any initiatives to promote readership are dependent on other partnerships – with other publishers, with other societies, and with membership requirements.

An Economic Analysis of Scientific Research Publishing

Source: The Wellcome Trust | January 2003

This comprehensive study of the current status of the global science publishing industry was commissioned by the UK-based Wellcome Trust and completed in September 2003.

 

It reviews how the current market structure functions - in terms of supply and demand - who the key players are, and how its operation affects the scientific community and progress of scientific research. It then considers how the electronic revolution has impacted the current system, and evaluates the changes it makes possible.

The report ends with a study of the future possibilities for scientific publishing, depending on how the key players react (and interact) to the new possibilities offered by information technologies. As a conclusion, the Wellcome Trust gives its endorsement to open access in science publishing.

Science in the Information Society

Source: International Council for Science (ICSU) | May 2003

ICSU has published four brochures on: universal access to scientific knowledge; decision making and governance; policy issues for scientific information; and improving education and training.

The brochures were published following a meeting on 'Science in the Information Society' held in Paris in March 2003 by the International Council for Science (ICSU), the Committee on Data for Science and Technology (CODATA) and the United Nations Educational, Scientific and Cultural Organisation (UNESCO).

This workshop brought together scientific experts, managers and representatives from several inter-governmental agencies to try and identify the major issues for science in relation to the World Summit on the Information Society.

[The brochures are available in English, French and Spanish.]

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